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Social Media Marketing | Trust in digital advertising is improving, but there is still work to be done to improve the perception of pervasive ads. Ads on social platforms and sponsored content on media sites are becoming more pervasive and increasingly harder to spot. While there has been an overall improvement in trust in advertising over …

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digital marketing agency

Digital Marketing | If you’re a busy professional with a digital company, you’ve likely lamented a thousand times over where to focus your limited resources. Email marketing and social media are two marketing tactics with a bundle of buzz, but which will give you the most efficient and effective results? Email and social media are …

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social media marketing

Social Media Marketing | Want to reimagine the world of your business? Here are 11 excellent ideas for what to post next. Create Instagram Stories Have you noticed that Instagram has a new feature? The photo sharing platform has instituted Instagram Stories, which allow users to share more than one photo at once and live …

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social media, social media marketing

Social Media Marketing | Social media continues to be a powerful way for brands to reach their audiences. They can use it to create more awareness of their brand, to build customer loyalty, and to increase sales. But just having a presence on social media is not enough to do any of that. You need to …

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social media marketing

Social Media Marketing | Twitter is too often overlooked by growing businesses. While it may not rival Facebook in popularity, Twitter still has over 300 million monthly active users. What’s more, 50 percent of Twitter users are more likely to buy the products of brands they follow online. To create and manage an effective Twitter page …

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