{"id":21703,"date":"2016-10-17T02:38:06","date_gmt":"2016-10-17T02:38:06","guid":{"rendered":"http:\/\/themediabeast.com\/resources\/?page_id=21703"},"modified":"2017-11-30T15:50:09","modified_gmt":"2017-11-30T15:50:09","slug":"highest-costing-paid-keywords","status":"publish","type":"page","link":"https:\/\/themediabeast.com\/resources\/highest-costing-paid-keywords\/","title":{"rendered":"Highest Costing Paid Keywords"},"content":{"rendered":"<p>[et_pb_section fullwidth=&#8221;on&#8221; specialty=&#8221;off&#8221; background_color=&#8221;#dd3333&#8243; inner_shadow=&#8221;on&#8221; parallax=&#8221;off&#8221; transparent_background=&#8221;off&#8221; allow_player_pause=&#8221;off&#8221; parallax_method=&#8221;off&#8221;][et_pb_fullwidth_header admin_label=&#8221;Fullwidth Header&#8221; title=&#8221;Most Expensive Keywords&#8221; subhead=&#8221;Paid Search&#8221; background_layout=&#8221;dark&#8221; text_orientation=&#8221;left&#8221; \/][\/et_pb_section][et_pb_section fullwidth=&#8221;off&#8221; specialty=&#8221;on&#8221;][et_pb_column type=&#8221;3_4&#8243; specialty_columns=&#8221;3&#8243;][et_pb_row_inner][et_pb_column_inner type=&#8221;4_4&#8243;][et_pb_image admin_label=&#8221;Image&#8221; src=&#8221;http:\/\/themediabeast.com\/resources\/wp-content\/uploads\/2016\/10\/where-does-google-make-its-money-updated.png&#8221; show_in_lightbox=&#8221;off&#8221; url_new_window=&#8221;on&#8221; animation=&#8221;left&#8221; sticky=&#8221;off&#8221; \/][et_pb_text admin_label=&#8221;Text&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;left&#8221;]<\/p>\n<ul>\n<li><a href=\"http:\/\/www.wordstream.com\/download\/docs\/most-expensive-keywords.pdf\"><strong>Download the infographic as a PDF<\/strong><\/a><\/li>\n<li><strong>Read the Full &#8220;Most Expensive Keywords&#8221; Story<\/strong>:\u00a0<a href=\"http:\/\/www.wordstream.com\/blog\/ws\/2011\/07\/18\/most-expensive-google-adwords-keywords\">The Most Expensive Keywords in Google AdWords<\/a><\/li>\n<li><strong>Read our Follow-up Story to the &#8220;Most Expensive Keywords&#8221;\u00a0Study<\/strong>:\u00a0<a href=\"http:\/\/www.wordstream.com\/blog\/ws\/2011\/07\/22\/mesothelioma-cord-blood\">Where&#8217;s Mesothelioma, What Is Cord Blood &amp; Other FAQs About Our Most Expensive Keywords Study<\/a><\/li>\n<li><strong>Grade Your AdWords Account for Free<\/strong>: Use the\u00a0<a href=\"http:\/\/www.wordstream.com\/google-adwords\">AdWords Grader<\/a>\u00a0to get a free, instant\u00a0<a href=\"http:\/\/www.wordstream.com\/adwords-audit\">AdWords account audit.<\/a><\/li>\n<\/ul>\n<h2><strong>The Most Expensive PPC Keywords<\/strong><\/h2>\n<p>How does Google make money? Surprisingly, 97% comes from online pay-per-click advertising. At WordStream we can\u2019t get enough PPC; that\u2019s why we decided to conduct some research and find out what the\u00a0<strong>most expensive keywords<\/strong>\u00a0are in Google. Some of our results about the most popular and most expensive PPC keywords were to be expected, while some (like cord blood and mesothelioma treatment) surprised us and our readers.<\/p>\n<p>[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243;][et_pb_sidebar admin_label=&#8221;Sidebar&#8221; orientation=&#8221;right&#8221; area=&#8221;sidebar-1&#8243; background_layout=&#8221;light&#8221; \/][\/et_pb_column][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fullwidth=&#8221;on&#8221; specialty=&#8221;off&#8221; background_color=&#8221;#dd3333&#8243; inner_shadow=&#8221;on&#8221; parallax=&#8221;off&#8221; transparent_background=&#8221;off&#8221; allow_player_pause=&#8221;off&#8221; parallax_method=&#8221;off&#8221;][et_pb_fullwidth_header admin_label=&#8221;Fullwidth Header&#8221; title=&#8221;Most Expensive Keywords&#8221; subhead=&#8221;Paid Search&#8221; background_layout=&#8221;dark&#8221; text_orientation=&#8221;left&#8221; \/][\/et_pb_section][et_pb_section fullwidth=&#8221;off&#8221; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","footnotes":""},"class_list":["post-21703","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.8 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Highest Costing Paid Keywords - MMG Resources<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/themediabeast.com\/resources\/highest-costing-paid-keywords\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Highest Costing Paid Keywords\" \/>\n<meta property=\"og:description\" content=\"[et_pb_section fullwidth=&#8221;on&#8221; 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